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Avoid these six common mistakes to ensure the success of your eLearning programmes

eLearning is and will continue to be an invaluable mode for delivering workplace learning, and yet, in the wrong hands, it can be doomed to failure from the very start. Learning from a few key and basic lessons will better ensure your investments in eLearning deliver successful organisational outcomes.

Here is our consideration of the top six reasons why eLearning fails in workplace learning.

1. Lack of Learner Engagement

Learner engagement is probably the most important factor and metric underpinning the success of any learning programme. Rest assured, that your learners will cease their studying if they perceive it as boring.

Video now makes up 80% of the web activity on the entire planet. Modern learners are hungry for media. Their expectations are set by their experiences on social media and non-work-related web activities. Unless there are enough videos, sounds, and graphics, the content is less likely to engage learners.

In addition, it’s crucial for eLearning programmes to offer a sense of progression and achievement to the learner. People like to feel a sense of achievement whenever they do something. Therefore, there must be gamified tests or other ways for the learners to check their progression.

2. Lack of Interactivity

A simple demonstration of new knowledge is not enough. It is important to provide opportunities for the learners to actively engage with the tutors, other students or even the course itself. The learner needs to practice his/her new skills in meaningful activities and interact with other students in a variety of conversations. This interactivity will help the student overcome the fear created because of the insecurity the distance barrier brings about. Educators play a vital role, since they can make students interact and cooperate with other participants in a synchronous or asynchronous way, encouraging them to respond to their questions by creating a learning community.

3. Trainer-Centred Approach/Inadequate Educators

Educators should be present but should not be dominant. They should steer the conversation but never monopolise the discussion. They should interact with the learners frequently and make sure everyone has the chance to participate but they shouldn’t overshadow them. The educator has to be active and well informed in order to provide continuous support when needed. This is essential, since feedback must be regular so that the learner will not feel abandoned in an inactive or a low-value training program.

4. Information Overload

In order to minimise logistical expenses, it’s common for organisations to offer intensive training programs that last for a day or even days. The reality is that people can’t absorb and remember all that information in that limited amount of time, meaning that even more than usual of what’s taught will be quickly forgotten and eventually lost.

Millennials have a shorter attention span compared to previous generations, making the breaking of eLearning material into more manageable chunks of information necessary. This is called microlearning. Microlearning breaks information content into small-, easy-, and fast-to-consume parts, which helps learners achieve one distinctive objective at a time.

5. Need For Real-World Application

The Research Institute of America found that eLearning increases retention rates from 25% to 60%, while retention rates of face-to-face training are very low in comparison: 8% to 10%. On the other hand, if the learner doesn’t use the acquired skills after training, knowledge retention will diminish fast. It is a common mistake for some training programs not to give the learner a way to practice new knowledge.

A successful training program is necessary to provide the user with the means to connect the information learned in real-life situations. The program should incorporate ways for the learner to practice new knowledge. After all, a training program delivers value for an organisation only when it aligns with employees’ expectations and improves business performance.

6. Not Mobile Friendly

An eLearning course has to be not only meaningful and engaging but easily accessible as well. If the training program is not mobile optimised, then it is highly doubtful that it will satisfy the participants’ needs. People use mobile devices a lot more than they use personal computers. This is because it’s possible to use portable devices whenever, wherever. People use mobile devices all day long. They watch videos, play video games or interact with others while laying on their beds, while waiting at the train station, or even while watching TV. Therefore, eLearning training programs should be developed in a way that will be friendly for mobile devices.

It is certain that there are other factors which contribute to the failure of some eLearning training programs but those mentioned in this article are some of the most common ones. If those six issues are taken into consideration, many potential issues won't arise, and the trainees will definitely enjoy a far more intriguing and productive learning experience.

If you are looking for off-the-shelf digital learning content to fuel your organisation’s learning and development programmes why not check out Course-Source – our one-stop-shop for all your eLearning content needs.